Advancing canine grooming through
science, compassion & professional integrity.

Developing our researched framework, to advance grooming knowledge, education and standards that put dogs’ welfare at the heart of every groom.

The Applied Behaviour and Welfare Grooming Framework Vol 1.0
The Applied Behaviour and Welfare Grooming Framework Vol 1.0

The Applied Behaviour & Welfare Grooming Framework

The ABWGF is the beating heart of everything the HGA represents - the education we provide reflects the research and evidence our students have collected over the last decade, and continue to contribute to today.

Learn more about what The Applied Behaviour and Welfare Grooming Framework is, or to get involved with future projects and/or stay in the loop with results and other updates below!

Stephanie Zikmann Best Animal Sector Tutor 2025 iPET iAwards

Grooming is not just
a technical skill.
It is an emotional
experience.

At HGA we teach groomers through our Behaviour Grooming Diploma how to recognise pain, fear, consent, cooperation, and sensory overwhelm -
so every dog is treated as an individual, not a coat type.

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Our Mission

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BEHAVIOUR FOUNDATION

Putting the individual dog’s needs, welfare and comfort first.

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SCIENCE BACKED

Evidence-based education grounded in behaviour and welfare science.

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PROFESSIONAL GROWTH

Practical knowledge and confidence to elevate your career and reputation.

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ETHICAL EXCELLENCE

Promoting integrity, compassion, and professional responsibility.

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SUPPORTIVE COMMUNITY

Creating a network of pet professionals who care about doing better, together.

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REAL WORLD IMPACT

Creating calmer, happier dogs, more confident dog carers, and a better industry.